Words & Banter

Allergic To Math?

Dear Data Geek, where is my sister, and what have you done to her?

For as long as I can remember, including her entire adult life, my sister has always seemed allergic to numbers. She was a straight-A student, so did well in math, but only because she worked at it. However, she was never comfortable with numbers or mathematical concepts. I, on the other hand, thought math was fun. Maybe it was a self-fulfilling prophecy as growing up our mother would joke that the reason I excelled in math was because I substituted dollars for apples and oranges when doing word problems.

Fast forward to when my sister was 40+ years old and her husband was fired. She was panicked because she did not know the first thing about personal finance and was certain it would take an M.B.A. (she has a theater arts degree) to understand it. I sarcastically asked her if she could add and subtract, and when she acknowledged she could, I let her know she was more than qualified. However, it was my "light bulb moment" because the resulting conversation made me realize it was the financial terminology that was creating the problem, along with the fact she was creating roadblocks in her mind that did not need to exist.

Fast forward … Today, my sister's youngest daughter plays volleyball and loves the statistics – whether hers, her teammates, or the team and where they stand in terms of the competition. Is she a math wizard? Probably no more so than her mother, but her attitude toward numbers and statistics is very different. She loves them because they intrigue her and have a purpose. So much so that, much to her mother's amazement, she voluntarily took a statistics course. Which is something I would have done (actually, I did take mathematical statistics as an elective in college).

So, imagine my surprise when my sister started analyzing the statistics provided by MailChimp on last week's email newsletter – letting me know open rates and click rates, and even comparing them to previous email campaigns. We only started using MailChimp a few months ago (shortly after we launched our new website), creating newsletters to provide our followers with food-for-thought (we have nothing to sell – as we have not even put our bestselling book on the site … yet).

I know that if I had asked my sister to "analyze data" she would have freaked out (that is her default setting), but because the numbers had a purpose and were clearly presented, her curiosity prompted her to review them. Which, besides giving information on our email campaign, provided proof that …

When something is relevant, we seem to ignore the mental roadblocks that we might otherwise have built.
Photo by Lynda Sanchez on Unsplash

It's a running joke in my family that the only reason I go to the movies is for the popcorn. And while that isn't 100% true, it's probably close, as I can't remember a time when popcorn wasn't an essential part of the experience.

I can still remember seeing Mel Brooks' "Young Frankenstein" when it was first released (in 1974) at the Massapequa movie theater, which was literally at one end of an old strip shopping center. It bore no resemblance to today's multiplex cinemas, and the concession stand offerings were very limited. It was dark and a bit dingy, and the seats were old and uncomfortable. But I didn't care because the popcorn more than made up for it. And while I sat through multiple showings of the movie (it's still one of my favorites), I was grateful my dad had given me enough money to buy multiple popcorns, as in those days there was no such thing as the big bucket, let alone free refills.

Fast forward, and some things never change...

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Photograph Courtesy of KIPP Houston Art School

Every time we see the photo above of our "guinea pigs", it brings back such fond memories. You may be thinking, "What? Are they calling those students guinea pigs?!" Well, actually, yes. And before you think ill of us, please know that we use the term with great affection, deep gratitude, and utmost respect. And these eight amazing seniors from the Class of 2010 know that's our nickname for them because ...

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Red loves to stop and reminisce. Black prefers to look forward.

But even Black will admit that sometimes there’s value in looking back — it reminds us where we came from, the detours and roadblocks we have managed to navigate, and that we may be stronger and more capable than we give ourselves credit for. Sometimes, it’s a lesson learned. Sometimes, it’s a memory that reminds us what’s truly important.

But Black has one caveat (and it's one of her favorite car analogies) …

If you decide to look back, keep it in perspective. There's a reason why windshields are so much larger than rearview mirrors.